Stories From The Kitchen: Stella McCartney

Stella McCartney launches in 2012 her newest fragrance, called "L.I.L.Y.". This is her second fragrance, after "Stela" from 2003. Stella McCartney is a widely known fashion designer and her new perfume is a totally new concept, moreover it is inspired by her memories from the childhood. "L.I.L.Y." will be a great sensation for the beginning of 2012, through its simple, but sophisticated feminine flavor.

The name of the perfume "L.I.L.Y." is inspired by the Stella`s memories, and also comes from the main perfume ingredient - Lily of the Valley. This perfume is described as an exclusively delicate and feminine scent, perfect for casual wear as well as for romantic occasions. The first impression is an unusual provocation, caused by the top notes of truffle. And the middle notes are a predominant smell of lily of the valley. The sensual base is composed of woody oakmoss accords. Overall, the freshness of this crisp perfume should be perfect for the Spring.

This perfume is developed by Stella in a collaboration with Jacques Cavallier, who was also developed the concept of her first fragrance. The ad campaign is shot by David Sims and features the model Malgosia Bela. The campaign will inspire you through its truly tempting and deeply seductive nuances.

The transparent bottle of "L.I.L.Y." is stylish shaped with a diamond-like circle and a shiny metal frame. The lid is a comfortable addition and will seduce you to open it, and then to reveal the freshness of the fragrances inside. The bottle will be available as 30ml, 50ml and 75ml Eau De Parfum, for the Spring. Also, this perfume could become a charming gift for women.